Touch to Reveal - Travel Agent
Our vast experience with HTML5 banners has proven that introducing an interactive element which engages and includes users in the ad process is very beneficial for a positive experience and brand interaction. In this banner we incorporated our slide-to-reveal element which urges users to click and reveal what is hiding behind the locked door. Our client was a travel agency which wanted to engage users as best as they could during the COVID19 pandemic.
On the first slide no logo is featured and users only have a glimpse of what they can expect after revealing - some exciting and exotic vistas. After clicking and revealing the first slide - the logo of the agency is shown along with a lucrative offer to visit the Maldives - the wait was worth it all along. There is a short description of the destination and a pulsating call to action button to click and learn more about the offer.
All used colors were in tune with the brand itself, creating this fun yet highly engaging and personalized HTML5 ad.