In-banner video - Event Promotion

This concept was created to promote an expo with a niche audience and topic. It is made in close resemblance to the graphic elements and website of the client. The top of the banner contains the logo, the dates on which the event will take place and a call-to-action button which leads to a free entrance registration.In the middle part of the banner we have positioned a video which gives insights on what to expect from the program with multiple frames from past events. It gives an idea of the atmosphere and dynamic of the real event in order to inspire the users to come despite of the current health crisis. The lower part of the banner is made of three automatically changing slides which introduce the main exhibitions.