In-banner Video+Motion Effect
Here we have another HTML5 banner which incorporates several visual elements. First we have the in-banner video which provides an insight to the product showroom of the company. Next we have multiple key selling points of the company on display via the backdrop motion effect. We chose to convey them in text and urge users to initiate a click and find how the company can be beneficial for them. We used real customer feedback as foundation of our marketing efforts - we personalized the ad messages to ensure we capture consumers' attention based on reasons they chose our client's services.
We created this highly-personalized banner as part of the brand representation of the company and trust building. The entire creative is in close resemblance to the website in terms of colors, ad message and overall feel. All of the banner elements are inspired by the brand itself and also follow the creative concept of all their marketing campaigns.
In one banner we explain and showcase products, engage users with a compelling copy and video and, of course, make our client happy with a custom, personalized HTML5 banner which matches their brand requirements perfectly.