Backdrop Motion - Product Showcase

This HTML5 banner example is entirely focused on product placement. In just one banner we are able to showcase the product, provide its country of origin, and convey its strong points via the backdrop motion effect, which rotates multiple slides. At all times, the product package and brand name remain visible.

Since only a certain group of people use denture fixing creams and the consumer segment is small, it is very important that users understand the product's usage on ad level and only the potential leads click and visit the website. This example is unlike some of our other projects where we talk about the importance of introducing a playful element to intrigue users and later on show the brand itself. Here the banner serves a different goal - show the product, convey the message, be memorable, be useful, and engage the right audience!