Scratch + Carousel - Back to School Sportswear Promotion

With the approaching back to school season, brands were keen to join the frenzy and answer people’s anticipation accordingly.

Sport Depot is a major online sports e-commerce store and as part of their back to school promotion we created an HTML5 ad to communicate their offers. The first banner side uses the scratch concept - online users could scratch / clear away the board and reveal the promotion behind it. We featured the logo of the brand, and helpful navigating text.

After revealing, a carousel with their bundle offers of sport shoes and backpacks was shown. Users could look through them and click to visit the landing page of the promotion.