Track conversions with post-view and post-click technology
Our Advanced Ad Manager lets you publish, target and optimize placement-targeted display campaigns. It is designed for managing direct deals and for reaching a specific website placement exclusively. We offer this kind of media buying in Bulgaria, Croatia and Macedonia and buy directly from the publishers at a very competitive CPM price. Our know-how guarantees you performance and effectiveness:
A competitive CPM price from almost all major local Publishers
Fast creative approval – we only apply some local legal restrictions
Schedule campaigns by adding custom periods, days and hours
Apply frequency capping, device and operating system targeting
Use our audience center to build and target segments based on users’ activity
Conversion- and Interaction-Tracking
By installing our pixel you can easily track any website event or conversions with post-view and post-click technology. If you use interactive HTML5 with your campaigns, you can also see all user interaction - not only clicks but mouse over, touch (on mobile), scroll, pull, vote, scratch etc.
Integration with leading ad tech
Our tags are supported and eligible with the majority of dsps, ad exchanges and ad networks. EasyPlatform is also a Google certified third-party ads vendor and Adform DSP local partner. We meet all requirements for third-party ad serving with regard to user privacy, accuracy of measurement, latency, and creative compliance.